The weather in Boston has been all over the place lately. I blogged a couple months ago about how excited I was that spring was almost here, and then just days later we got hit with freezing temps once again (spoke too soon, I guess!). Just this past weekend it was 82 one day and
In the marketing world, there are two main types of consumers – the early adopters and the main streamers. The early adopters are the ones that jump on the newest trend as soon as it’s available; they want to touch, smell, experience whatever it is that’s new. The main streamers tend to wait until something
Before launching this blog, I was asked why. Why did I want to start a blog? The answer was an easy one, and one that I’ve thought about for a very long time.